The ISC Design & Packaging Awards recognise the very best design within the spirits sector and are supported by some of the world’s leading design agencies.

Design is a vital element for the success of any spirit brand and has many functions such as brand development and awareness, functionality and the communication of the brand to consumers.

Our esteemed panel of judges assesses each product against its design brief. Scores are based on initial impact, originality, creativity, innovation and relevance to target market.

Design Categories
Design for a Specialist Retail Channel
New Brand Launch
New SKU or Range Extension (a new product or range from an established brand)
Redesign / Re-Launch of an Established Brand or Range
Special / Limited Edition Packaging