2023 Doritos® Continuous Carousel Challenge Pt.1

Assignment – We are challenging Legioners to create a continuous carousel for Instagram centered around your favorite Doritos flavor. What do we mean by continuous carousel? When you see those carousels on Instagram, they’re the ones that you keep swiping for a series of images, connected or not.

Objective – The Doritos team is looking for continuous carousels that can live on Instagram. Think about what stops your own thumb when you’re scrolling on social media and apply that to what you create. Please note we are looking for carousels that highlight current available flavors, submissions highlighting discontinued flavors will not be considered. We are leaving the creative direction up to you, just be sure it is relevant and bold, and that you can swipe through the series of images in an Instagram carousel. We want clear branding (if a bag is in the shot, make sure the logo is not cut off), Doritos awesomeness, and oh, no claims about the product.