There are three (3) ways to enter. Participants must create a video not to exceed 60 seconds showing his/her/their original holiday side dish worthy of the Whole Foods Market Hot Bar (the “Side Dish”) using at least one 365 by Whole Foods Market or Whole Foods Market brand product (each, a “WFM Product”) (the “Video”).
Video must include the participant preparing the Side Dish, the completed Side Dish and show the WFM Product(s) package included in the recipe. Video cannot include brand names or logos other than those of Sponsor, copyrighted images or music or profanity.
– Ingredient Sourcing – Availability and cost of ingredients (0-10 points)
– Scalability for Bulk Production – Feasibility and ease of producing Side Dish in all hot bar locations at extremely high volumes (0-10 points)
– Viability to Hot Hold – How Side Dish is anticipated to hold quality when held hot for one hour (0-10 points)
– Differentiation on Hot Bar Menu – How additive and distinct could the Side Dish be for the 2023 Holiday Season hot bar (0-10 points)
Grand Prize (1)
– $10,000.00/Digital Whole Foods Market Gift Cards
– Trip Package for two people to Austin, Texas. Tour of the Whole Foods Market Global Test Kitchen and visit with the Whole Foods Market Culinary Team to taste the Hot Bar item inspired by Entrant’s Side Dish.
2nd Prize (3) – Each will win $1,000.00/Digital Whole Foods Market Gift Cards