2022 Doritos Legion of Creators – Doritos® Legion Meme The Sequel

Entry Deadline: June 24, 2022
Categories: MISC Competitions
2022 Doritos Legion of Creators – Doritos® Legion Meme The Sequel

General Information

Memes! We’ve done this before…but this time, well we’re just doing it again.

Winners Announced – July 1, 2022

Assignment – We’ve done this before…but this time, well we’re just doing it again. You know memes. They’re like a language, but even then, they transcend meaning. They’ll make you laugh, cry and question reality. And we need your help creating some certified Doritos® flavored memes. But here’s the twist, they’ve got to be original. Straight from your brain, got it? Think you got what it takes?

Objective – The Doritos® team is looking for gut busting-ly funny memes that are completely original – so you can certainly reference preexisting formats, but you cannot use the original.

Submissions will be invalidated if they contain any intellectual property that Doritos does not have rights to, such as visible third party logos, copyrighted designs (think Fender Stratocaster, or Nike Jordans), images or music that requires licensing etc.

Content should be: Engaging without seeming desperate. Evergreen, meaning it could be shared tomorrow or next month. Relatable – like if you showed your parents, they’d have a chuckle. Bold – we’re talking Doritos®-bags-kickflipping-a-skateboard bold. Product-centric where Doritos® is the hero.

We want clear branding (if a bag is in the shot, make sure the logo is not cut off), appetite appeal, Doritos awesomeness, and oh, no claims about the product. Avoid use of profanity, offensive language or nudity. If you wouldn’t show your mom, then we probably can’t use it. PG-13 is ok, but not beyond that, keep it edgy but let’s not offend people, you know?

Prizes / Awards / Medals / Ribbons

1st – $3,000.00/Cash
2nd – $2,000.00/Cash
3rd – $1,500.00/Cash
4th – $750.00/Cash
5th – $500.00/Cash

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